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Call centers in Honduras are concentrated in San Pedro Sula

by | Apr 12, 2023 | FDI Latin America

There are forty-seven call centers in Honduras. These operations currently generate more than seventeen thousand jobs in total. Seventy percent of this activity occurs in the Altia Smart City, a development established and managed by GK in San Pedro Sula.

Call centers are increasing in Honduras’ second-largest city, San Pedro Sula. This is because the nation’s largest bilingual population is concentrated in this city of 956,000 inhabitants.

Concentrix has recently opened a new operation in San Pedro Sula

This past February 14, Concentrix’s new recruitment and career development center, which also operates in Altia, north-west sector, was inaugurated on the third level of Mega Mall, Boulevard del Este in San Pedro Sula.

Concentrix is a leading global provider of customer experience technology and solutions. In Honduras, it began operations in 2013. The company has over 300,000 employees in forty countries. Ten of its operations are located in Latin America.

Manfred Alvarez, vice president of Concentrix Honduras, explained that they design, build and operate the entire customer service experience for more than 150 companies and 120 instructor companies worldwide.

In the new call center in San Pedro Sula, applicants will be trained and educated in careers in technology, quality control, and other related areas. Later they will be hired by the same company. Interested candidates must know English and have at least a high school degree. The training is free.

Alvarez assured that the call centers in Honduras and the service outsourcing industry continue to boom. Evidence of this is that in 2022, existing companies expanded, and two new companies that generated 1,500 new jobs were welcomed to San Pedro Sula.

“The Honduran service market is mainly oriented to serve the United States market. The services exported from Honduras and GK’s Altia Smart City are various. Call centers in Honduras provide customer service, chat assistance, medical translations, insurance services, collections, virtual assistant aid, IT services, and programming, among others”, he explained.

Call centers in Honduras are well positioned

“Honduras is a country that has proven to be of high value in the nearshoring market due to its proximity to the North American market and also due to the high quality of its human resources, cultural affinity, and the ability to provide excellent customer service through its call center operations,” he pointed out.

Among the factors that call centers take into account when deciding to invest in Honduras is the competitiveness of the market, the country’s risk factor, the ability to grow, the availability of adequate infrastructure to meet their needs, and legal security, among other considerations.

It is also worth noting that one of the great benefits of this industry is the substantial number of jobs that it creates for mainly young Hondurans. It is a primary requirement that applicants that wish to work in call centers in Honduras are at least 18 years of age and speak English. The companies that employ this workforce invest in training and other benefits such as performance bonuses.

Call centers in Honduras can potentially change the future of new generations by providing decent and good paying jobs in a great work environment in modern facilities and competitive salaries,” Alvarez emphasized. He also noted that the government’s support is essential for this industry to continue growing in San Pedro Sula and other urban communities in the country.

The vice president of Concentrix pointed out that one of the keys to the growth of call centers in Honduras is that government makes investments to improve the country’s human capital. “It is imperative that the government promote bilingual education programs. This initiative could change the future of thousands of Hondurans who do not speak English. We are fully willing to make alliances with the government to support these key initiatives.”

A Spanish-speaking call center employee in Galerias del Valle shared that the flexible schedules of the call centers in Honduras allow workers to study to further their education and personal development.

Establishing a call center in San Pedro Sula offers investors benefits

Among the benefits of installing a call center in San Pedro Sula, Honduras, are the following:

Cost savings: San Pedro Sula offers lower operating costs than other countries in the region, making it an attractive location for businesses seeking to reduce expenses.

Access to a bilingual workforce: Honduras is home to a large English-speaking population, which makes it an ideal location for businesses that require bilingual agents to service clients in North America.

Government incentives: The Honduran government offers incentives to foreign investors, including tax breaks, reduced customs duties, and simplified procedures for setting up a business.

Cultural affinity: Honduras has a shared cultural heritage with North America, including a strong work ethic and a focus on customer service. This can help businesses establish strong relationships with their clients.

These factors make San Pedro Sula, Honduras, an attractive location for businesses seeking to establish a call center and expand their regional operations.

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