Foreign Investment in Nuevo León in 2024

by | Dec 11, 2024 | FDI Latin America

Foreign Investment in Nuevo León

According to Emmanuel Loo, Acting Secretary of Economy for Nuevo León, the state has solidified its position as a leader in economic development, registering an impressive $69 billion, making it the top destination for foreign direct investment (FDI) in Mexico. This significant figure underscores Nuevo León’s ability to attract international attention and funding, further strengthening its economy and creating new opportunities for its residents. The success of foreign investment in Nuevo León demonstrates the state’s capacity to drive economic growth on a global scale.

Nuevo León’s Leadership in FDI and Job Creation

Loo emphasized that a thriving ecosystem of businesses and infrastructure bolsters Nuevo León’s status as the leader in FDI. This achievement was highlighted during Governor Samuel García’s third report, which focused on the axis of Sustainable Wealth Generation. Nuevo León’s population accounts for just 4.6% of the national total, yet the state has contributed 18% of the new jobs across Mexico in 2024. This extraordinary figure speaks to the state’s unparalleled ability to foster a business-friendly environment, further encouraging foreign investment in Nuevo León.

Over 90% of Nuevo León’s businesses are classified as micro, small, and medium-sized enterprises (MSMEs). These companies are critical in driving the local economy, contributing to its dynamism and adaptability. Loo noted that the government has prioritized these enterprises, providing targeted assistance to help them grow and remain competitive in an increasingly globalized economy. The support for MSMEs is a foundational element of the broader strategy to sustain foreign investment in Nuevo León.

Supporting MSMEs: A Pillar of Economic Success

Local PRI legislator Rafael Ramos questioned the state’s support for small and medium-sized enterprises (SMEs). In response, Loo highlighted the comprehensive programs to assist 1,500 companies. These initiatives include fundamental services such as trademark registration, barcodes, and nutritional labeling, essential for SMEs to market their products effectively. These efforts also strengthen the foundation for sustained foreign investment in Nuevo León.

Additionally, Nuevo León has formed strategic partnerships with global e-commerce giants Amazon and MercadoLibre, offering preferential rates, training sessions, and ongoing support to SMEs. This collaboration has empowered local businesses to expand their reach and compete globally, further reinforcing the state’s attractiveness for foreign investment in Nuevo León.

Loo further detailed that the state has supported 2,300 SMEs, including 71 innovative firms and 24 companies focusing on import substitution. These companies have collectively generated over 1.9 billion pesos in sales. By addressing the needs of SMEs and fostering innovation, Nuevo León ensures its local businesses remain strong contributors to the state’s economic momentum, thereby enhancing the environment for foreign investment in Nuevo León.

Infrastructure Investments to Drive Growth

Infrastructure development is another cornerstone of Nuevo León’s success in attracting foreign direct investment. Marco González, Head of the Corporation for the Development of Nuevo León’s Border Zone (CODEFRONT), announced a significant investment of 221 million pesos in infrastructure and equipment projects over the past year. One of the most notable projects is the expansion and modernization of the Colombia-Laredo Border Port, a critical gateway for trade and commerce.

The improvements include expanding export lanes from three to five and constructing three new import lanes, all using durable hydraulic concrete. These enhancements have already increased daily crossings at the port from 3,000 to 6,500, with projections reaching 9,000 daily crossings by 2025. Completing the Gloria-Colombia Highway (NL 200) in October 2023 marked a significant milestone in the region’s transportation infrastructure, further streamlining logistics and reducing transit times. These infrastructure advancements are pivotal in securing foreign investment in Nuevo León.

Collaboration with the City of Laredo and private initiatives from Texas has initiated plans to construct three additional parallel bridges at the port. This expansion will cement the Colombia-Laredo Border Port’s reputation as Mexico’s fastest and safest customs facility, further attracting foreign investment in Nuevo León and positioning the state as the country’s premier cross-border logistics hub.

Expanding Industrial Capacity and Retaining Investors

Miguel Ángel Flores, Coordinator of the Citizen Movement, requested more details about the state’s efforts to attract and retain foreign investors. Loo reported that Nuevo León has secured 312 new projects, underscoring the state’s proactive approach to promoting its strengths. He emphasized that no company investing in Nuevo León has relocated to another region, a testament to the state’s unmatched industrial and logistical advantages.

Nuevo León boasts an extensive network of over 250 industrial parks equipped to meet the needs of foreign investors. These parks offer state-of-the-art facilities and access to essential services, enabling companies to establish and scale their operations seamlessly. Loo revealed that each promotional tour undertaken by the state results in over $1 billion in new foreign direct investment, highlighting Nuevo León’s growing appeal on the global stage. This commitment to industrial capacity directly supports the influx of foreign investment in Nuevo León.

The state’s commitment to maintaining a robust industrial ecosystem is reflected in its efforts to showcase its advantages, including a skilled workforce, excellent connectivity, and a strategic location. These attributes make Nuevo León an ideal destination for companies looking to establish their most productive factories worldwide, cementing its reputation as a hub for foreign investment in Nuevo León.

Strengthening Economic Ties and Future Prospects

Nuevo León’s proactive approach to fostering international collaboration has been instrumental in its economic success. The state’s partnerships with global and regional stakeholders, such as Texas-based private initiatives, have laid the groundwork for sustained growth. The expansion of the Colombia-Laredo Border Port and the inauguration of critical infrastructure like the Gloria-Colombia Highway demonstrate Nuevo León’s long-term vision for economic development.

By balancing investments in infrastructure, support for SMEs, and strategic partnerships, Nuevo León continues to set new benchmarks for foreign direct investment in Mexico. The state’s unwavering focus on sustainability, innovation, and inclusivity ensures that its economic growth benefits all sectors of society. These efforts underscore the importance of fostering foreign investment in Nuevo León as a cornerstone of its economic strategy.

Conclusion

Nuevo León’s impressive $69 billion foreign direct investment underscores Mexico’s economic powerhouse position. The state has created a dynamic and resilient economic ecosystem focusing on supporting MSMEs, investing in critical infrastructure, and fostering international partnerships. By securing 312 new projects and retaining all foreign investors, Nuevo León exemplifies the potential of forward-thinking economic policies and collaborative governance. As the state continues to expand its industrial capacity and strengthen its cross-border logistics, it stands poised to lead Mexico’s economic growth for years to come, driven by a robust influx of foreign investment in Nuevo León.